HTM Prepare for the Keith Baldwin Memorial Rally to Support Pancreatic Cancer UK

HTM is proud to announce the Keith Baldwin Memorial Rally to honour their late Chairman and Founder, Keith Baldwin. This event aims to honour Keith’s legacy and his adventurous spirit and raise vital funds for Pancreatic Cancer UK.

Organised by The Highways Foundation, the rally will take place from June 9th to 13th, 2025, covering a scenic route from Le Touquet, France, through Luxembourg, Switzerland and Italy before arriving back in Nice, France.

Teams had to purchase their own cars to take them on this adventure, an entry of £1500 per car, which includes a charity donation of £1000. With 8 teams taking part, the event has already raised £8,000 for Pancreatic Cancer UK, which is among the deadliest forms of cancer, often diagnosed too late and with limited treatment options. By supporting Pancreatic Cancer UK, we aim to contribute to early diagnosis research, improved treatments, and support for those affected by this devastating disease.

Marc Hobbins, owner at HighwaysIndustry.com and founder of The Highways Foundation, leading the planning of the rally, commented, “This rally is all about remembering Keith’s passion for exploration and life, and the joy he found in adventure. To be able to give back and make a difference, just as he would have, and have fun along the way, is what it’s all about.”

The end of the drive will be celebrated with an awards dinner. The twist? Teams have to find items for their awards along the way, ready to be presented on the final evening. Teams will consist of representatives from HTM, R&C Williams, HighwaysIndustry.com, Up to Speed Training & Assessments Ltd, Consilium Technical Services, WJ, Crown Highways and Clover HR.

“Dad had driven a number of rallies in the past under the team name “cone donkeys” and he was always the one to organise trips for friends to Goodwood, Le Mans, Moto GP or the F1. This rally embodies his passions, not only his sense of adventure and fun, but for his love of bringing people together to forge lasting connections through some unforgettable experiences,” said Greg Baldwin, Managing Director at HTM and son of the late Keith Baldwin.

How You Can Help

HTM invite businesses and individuals to join them in this cause. Sponsorship opportunities are available, allowing your company name to be featured on the rally cars, which will receive significant exposure before, during, and after the event. This is a unique chance to align your brand with a noble cause and gain visibility across multiple European regions.

To become a sponsor or donate, please visit the dedicated fundraising page: Support Pancreatic Cancer UK in Memory of Keith Baldwin.